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Hit $10k MRR and honestly I'm more scared than excited

Ngl, crossing $10k monthly recurring revenue last Tuesday felt like a trap because now every new client churn feels like losing a car payment, and I keep questioning if I should've reinvested that $4,200 into ads instead of hiring help, has anyone else felt this weird dread after a milestone?
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wesley_adams
wesley_adams29d agoMost Upvoted
Milestone dread is real, man. Hitting $10k just means the game gets harder, not easier. Every lost client now stings way worse because the math is more personal. Reinvesting that $4,200 into help was probably the right call, ads are a gamble and support keeps people paying. You traded a short term spike for a steadier base, that's not a mistake. The fear is just your brain catching up to the bigger stakes. Breathe, keep the churn number low, and the excitement usually comes back.
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