Actually read the fine print on Mailchimp's pricing page last night

I was about to upgrade my plan for a client campaign and noticed they charge per contact per month now, not just the total count. Turns out if you have 5,000 contacts but only email 1,000, you still pay for all 5,000. How are you folks handling this bait and switch without blowing your budget?

3 comments

3 Comments

wesley18113d ago

Is it really that big a deal though... I mean yeah it stings a little but they've been pretty upfront about how their pricing works for years now. That's just how most email platforms work if you really look at it... you're paying for the list size not the sends. I used Mailchimp for a while and honestly the free tier covers a lot of small businesses just fine. Seems like people get mad when they outgrow the free stuff and have to actually pay for a service they're using.

the_nathan13d ago

@wesley181 does the free tier really cover most small businesses though?

ray_campbell4613d ago

Idk man, I clicked through their pricing page last month and felt like I needed a magnifying glass and a lawyer to figure out what I'd actually be paying. Maybe it's just me but I must have deleted and re-added the same 300 contacts three times trying to game their billing.