Appreciation post: a guy at the Austin meetup made me ditch my fancy dashboard for a plain spreadsheet
I was at a small marketing meetup in Austin back in 2019 and this guy named Dev pulled up his whole weekly report in Google Sheets, no tool at all. Told me he tracked 12 channels in one tab with a simple formula and spent maybe 20 minutes a week on it. I'd been paying $89 a month for a dashboard I barely opened, so I tried his setup and never looked back. Has anyone else here gone back to basics after years of stacking tools?