I used to email my whole client list by hand, now one tool does it and I feel a little dumb
Back in 2019 I had 240 clients and I sent every single monthly update myself, one email at a time, copy pasting names like a robot. It took me about 6 hours a month and I once sent "Hey Susan" to a guy named Dave, which went about as well as you'd guess. My business partner finally snapped and set me up with a simple email tool that handles lists and merges, and the first campaign went out to all 240 people in 11 minutes. I sat there watching the sent count climb and honestly felt silly for all those late nights I wasted. Now I use it for promos, newsletters, and even follow ups after a sale, and it tracks who actually opens the stuff. What tool finally got you to stop doing something the hard way?