TIL my gradient fail made a client's logo look like a sunset meme

I was so proud of this smooth gradient for a tech startup's logo, but on their site it loaded in chunks like a bad jpeg. They loved it and said it gave 'retro internet vibes' for their brand!

3 comments

3 Comments

bettyroberts11h ago

Geocities-era glitches are now branding gold.

brians918h ago

Yeah we leaned into that old web look for a client last year and it really connected, @bettyroberts. Just used some basic broken gif vibes and crunchy pixels on purpose. Felt fresh because it was so honestly bad lol.

terryg476h ago

Guess we have to dig through our old Angelfire pages to cash in. The ugly stuff we tried to hide is suddenly worth real money.