julia_anderson•5d ago

I finally looked at our lead conversion numbers from last quarter and realized our whole 'fear-based' ad campaign was a total waste of $15,000.

3 comments

3 Comments

murphy.abby5d ago

Honestly, fear-based stuff works on me all the time though.

annaw734d ago

Oh same, I'm a total sucker for it lol. The second someone says "don't think about a pink elephant" my brain is just a full time pink elephant factory. Guess we're just wired to be easily spooked.

miles_young594d ago

Right? My brain goes straight to the one thing I'm told not to do. It's like a weird reverse psychology trick that always works on me. Total proof we can't help but get spooked.